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South Florida

The South Florida market is a mecca for those seeking sunny days, hot nights, and scrumptious cuisine. It boasts a vibrant economy, a well-trained workforce, and a central location near domestic and global routes.  The combined South Florida market ranks sixth in the nation for both total population and households.

  • Total population:  6.2 million
  • Total households: 2.3 million
Effective buying income in 2007 was $118 billion, with total retail sales expenditures at $102 billion. However, the South Florida MSA consists of two DMA’s, the Miami/Fort Lauderdale DMA and the West Palm Beach/Fort Pierce DMA. The most affluent part within these market areas is Broward/Palm Beach.  Over 3 million people reside in the Broward/Palm Beach area.

Tribune 365 brings your message to this unique, bustling market like no other.

Source:  Claritas Inc., 2007.  ** Breaking down the Miami-Fort Lauderdale-West Palm Beach MSA into Broward/Palm Beach counties vs Miami-Dade County and comparing to other Florida MSA’s

MARKET PROFILE

The Fort Lauderdale market features a dynamic region, vibrant business community and diverse population. For an overview and further details of the Fort Lauderdale market, click here.
PROPERTIES
The Sun Sentinel serves Broward and Palm Beach counties and is recognized as one of Florida’s most innovative major daily newspapers.
Click here for more on Sun Sentinel.
El Sentinel (Fort Lauderdale/Miami) is the largest Spanish-language weekly publication serving Broward and Palm Beach counties, the fastest growing Hispanic market in South Florida.
Click here for more on El Sentinel.
City & Shore is an upscale lifestyle magazine featuring fashion, home design, travel, real estate, dining, society and entertainment. Click here for more  on City & Shore.
City Link is South Florida's premier youth culture magazine, with a weekly Wednesday readership of 114,000 readers spread from West Palm Beach to north Miami-Dade County. Click here for more  on City Link.