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CHICAGO MARKET

Have a brand to build? A product to move? A service to sell? Whatever your advertising objective, you can't afford to miss Chicago. With the business and consumer buying power of the nation's third largest market, Chicago is a dynamic region for marketing opportunity.

  • Total Population:  9.7 million
  • Total Households: 3.5 million
If Chicago were a nation, it would have the world's nineteenth largest economy. 72 of the Fortune 100 have a presence here.  In addition, Chicago lays claim to having the largest convention center in North America - McCormick Place. Every year, over 35,000 conventions, trade shows and meetings draw an estimated 6.9 million attendees. 

Chicago’s diverse economy and a dynamic international business community result in a median household income of $57,859, 21% above the national average. With $132.2 billion in annual retail sales, Chicago is a leading market for a wide variety of retail categories.

Source: Fortune; Claritas, Inc. ©2006; Demographics USA, ©2005; U.S. Conference of Mayors; International Airports Council

 

MARKET PROFILE

The Chicago market is at the center of it all, featuring an influential business community, diverse population and significant buying power. For an overview and further details of the Chicago market, click here.

 
PROPERTIES
Chicago Tribune is the flagship publication of the Chicago Tribune Media Group and is the largest circulation paper in Chicagoland and the Midwest.
Click here for more on Chicago Tribune.
RedEye is the free tabloid-sized weekday edition of the Chicago Tribune aimed at young urban commuters, offering a concise and refreshing look at news, sports, pop culture and the world of entertainment. .
Click here for more on RedEye.
Hoy is the leading Spanish-language tabloid reaching Hispanic readers during the week. Strategically distributed Monday through Friday, Hoy reaches Hispanics at home, at work and during their commutes.
Click here for more on Hoy.
Every Sunday, Chicago Tribune Magazine - the Midwest's only newspaper magazine - uncovers trends and treasures for a wide audience, specializing in stories of people who influence Chicago and the region.
Click here for more on Chicago Tribune Magazine.
Chicago Magazine helps readers get the most out of the city and nearby suburbs, capturing the lifestyle and spirit of the area with a combination of smart service journalism and provocative narrative stories.
Click here for more on Chicago Magazine.