LOS ANGELES, CALIFORNIA — #2 DMA

Known as the City of Angels, Los Angeles is an important center of culture, business, media and international trade; but it’s most known for being the center of the world’s entertainment industry. LA is also California’s largest city in terms of population and land mass, offering a culturally diverse audience with a median income of $52,890.

Los Angeles Time’s Portfolio
Reaches 7.0+ million consumers each week, 52% market coverage

Source: 2011 Scarborough Release 1; 2010 Claritas

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PRINT PORTFOLIO

Los Angeles Times
For over 129 years, the Los Angeles Times has delivered award-winning news, business, sports and entertainment. The Los Angeles Times has won 39 Pulitzer Prizes and is the most trusted source for information in Southern California.

 • Circulation: 605,243 (Daily) – 948,889 (Sunday)
 • Audience: 1,771,548 (Daily) – 2,823,539 (Sunday)

Hoy, Fin de Semana
LA’s Spanish-language weekly and weekend publications, providing LA Latinos with the Hispanic perspective on everything from front-page news to entertainment and sports updates.

 • Hoy Free Distribution: 145,000 (Friday)
 • Fin de Semana Home Delivery: 700,000 (Weekend)

LA, Los Angeles Times Magazine
Features the latest in design, music, architecture, art, theater, politics, history travel and expanded fashion and style coverage.

 • Circulation: 400,000 (Sunday)
 • Audience: 1,100,000 (Sunday)

Print Portfolio Source: ABC Publisher’s Statement, March 2011; 2011 Scarborough Release 1

 

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ONLINE PORTFOLIO

latimes.com
The #1 local news and information website in Southern California.

 • Average Monthly UVs: 8.4 million – 6 month average
 • Average Monthly PVs: 147.9 million – 6 month average

vivelohoy.com
Connects to Spanish language Los Angelinos by offering relevant, daily news and information content.

dailydeals.latimes.com
Combines a fully customizable shopping experience with personalized offers and recommendations.

latimesmagazine.com
This stylish website features web-exclusive video and photo galleries plus Los Angeles’ favorite style and image bloggers.

theenvelope.latimes.com
Awards enthusiasts make this their daily destination for the most up-to-the-minute awards and industry news.

ktla.com
Features the latest in breaking news, weather, sports and celebrity reports.

Online Portfolio Source: Nielsen NetView and Omniture, November 2010-April 2011

 

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MOBILE PORTFOLIO

Reaching the on-the-go Los Angeles audience.

mobile.latimes.com

 • Average Monthly UVs: 659,551 – 6 month average
 • Average Monthly PVs: 8.7 million – 6 month average

mobile.theenvelope.com
mobile.vivelohoy.com
mobile.ktla.com

Mobile apps are also available for iPhone, Android and Blackberry platforms. Coming soon to iPad.

Mobile Portfolio Source: Nielsen NetView and Omniture, November 2010-April 2011

 

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BROADCAST PORTFOLIO

KTLA (CW5)
Features eight hours of original news programming daily and the CW network.

 

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EVENTS PORTFOLIO

The Envelope Screening Series
Showcasing some of the year’s best in film and television to an upscale audience of Hollywood guild members, industry decision makers and passionate entertainment consumers.

Travel & Adventure Show
The largest U.S. show of its kind with record-breaking crowds, more than 380 exhibitors and an exhibition floor that spans five acres.

Festival of Books
The largest, most prestigious literary event in the country, attracting more than 145,000 participants in a giant outdoor street fair-meets-bookstore-meets-performing arts showcase.

70+ Events Each Year
Contact your T365 sales representative for a complete list.

 

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OTHER OPPORTUNITIES

Tribune Direct
Full-service, direct marketing opportunities including strategy, analytics, creative execution and measurement.

Email Opportunities
Utilize an opt-in database of over four million registered users to deliver valuable, targeted audience.

 

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